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Monday Marketing Minute #29 Do You Know Your Why?

written by Rebecca E. Parsons

Why…How…What…

Simon Sinek: How great leaders inspire action

Most know WHAT they do…

Some know HOW they do it…

Few know WHY they do it…

the golden circle

The few who know WHY…Stand out as SUCCESSES!

WHY

WHY is your purpose, cause, belief…why you get out of bed every morning!!

Why does your company exist?

Making a living

It’s not about making money…

it’s about making a living!!!

people buy why you do it

People don’t buy WHAT you do…

they buy WHY you do it!

goal

The goal is not to do business with people who need what you have…

The goal is to do business with people who believe what you believe!!!

believe

WHAT you do simply serves as the proof of what you Believe!

Leaders

There are leaders

& there are those who lead…

I have a dream

I have a dream…not I have a plan!

inspire

Those who start with WHY

Have the ability to Inspire those around them…

believe

About Simon Sinek

In 2009, Simon Sinek released the book “Start With Why” -a synopsis of the theory he has begun using to teach others how to become effective leaders and inspire change. Full bio and more links.

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2 Comments business of art, creative entrepreneur, Monday Marketing Minute

Comments

  1. Constance says

    January 31, 2011 at 4:46 pm

    Dear Rebecca,
    Great question. All during a life the WHY changes, don’t you think? My “why” now is my mother. What’s you why?
    Will you be joining OWOH????

    xox
    Constance

  2. Rebecca E. Parsons says

    January 31, 2011 at 5:45 pm

    i am trying to join…went early and got smacked!!!

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Chief Creative Force

DIYer. Graphic Designer. Creative. Foodie. Rebecca E. Parsons is a Renaissance gal with designers eye living happily where design meets new media. Rebecca is an award-winning graphic designer, writer, storyteller, digital and Photographic Artist, Dreamer, Lifelong Communicator and Blissful Wordsmith. Unconventional and delightfully curious, she is passionate about helping others find their visual voice through great blog design. She believes that every dream is possible and possible is everywhere!

to read a more in-depth story of Rebecca's life journey click here...

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