But I can't... But it's too hard... But I don't have an art degree... But I don't know how to sell... But people never comment on my blog... But I never sold a thing on Etsy... ADD YOU PERSONAL BUT … [Read more...]
Monday Marketing Minute #10 Ethical Behavior
The following quote came across my desk today. It really made me pause and think about the state of business today. Do you have a code of ethics for your professional art business? "Ethical behavior … [Read more...]
Monday Marketing Minute #9…Why DO Artists Fail at Making a Living?
from Art & Money Why do so many artists fail in their quest to earn a living through their art? Most artists fail NOT because they lack talent but because they have not been properly trained in … [Read more...]
Monday Marketing Minute #8…How Do You Feel About Selling Your Art?
A recent plea for help...I NEED HELP!! Despite all my efforts at selling my art, I am not selling except for small 2- and 3-figure pieces occasionally. What am I doing wrong? Let me ask you a few … [Read more...]
Monday Marketing Minute #7 – You have Always had the Power…
We continue our marketing series with a discussion about Social Media and the power it has for your marketing strategy. If you are not including Social Media in your marketing strategy, I ask, … [Read more...]
Monday Marketing Minute #6-4 Stages of Community Building for Artists
4 Stages of Community Building for Artists Bloggers love to communicate...those of us who have embraced social media with open arms love to communicate...but are all forms of communication desirable … [Read more...]
Monday Marketing Minute #5
The trick of being in a personal brand is that there’s a big difference between being known, being known for something, and also being able to turn that into business.I’ve got a recognizable personal … [Read more...]
Monday Marketing Minute #4
Gary Vaynerchuck: Social Media Marketers, Build Brand Equity Now Now is the time to build the Brand of ME! Now, more than ANY time in the history of commerce, the playing field of business is … [Read more...]
Monday Marketing Minute #3 CEO of ME, Inc.
Continuing Series on Branding CEO of ME, Inc. Branding YOU So what do people think when they say your name? If you cannot answer this question then you have an ineffective brand. The good news … [Read more...]
Monday Marketing Minute #2
Art and Business at Odds? BE YOU*CURATE YOU! I would venture to say that most people believe that art and business are at odds. Many people think what I am doing is at odds with the known … [Read more...]
Monday Marketing Minute #1
Okay artisans of the world...Today is the day! Do you feel the excitement yet? We are intro-ing a new weekly feature called... ...perhaps the best 60 seconds of your business week! Yesterday I … [Read more...]